Gmail was in beta for ten years!

Some time ago, when I logged into my Gmail account, I was reminded of the evening of my graduation from an intense and knowledge-rich digital marketing learning programme funded by Google. As we were smitten by all that was unfolding, seated in neat rows in front of the audience that gathered to celebrate with us, …

Writing well is a necessity

Sometime in the summer of 2005, whilst in Grade 9, I received my first ovation after delivering a brief talk in an English class. What's impressive is that it took me less than 15 minutes to prepare it after having been absent the previous day and consequently, totally unaware of the assignment. From as long …

The danger of a single story in marketing

Converse All Stars were initially basketball shoes. They did well for some time, until other brands came in with more sophisticated shoes and interesting technologies imbedded in them. They could’ve changed direction and sold the shoes differently but chose not to. Chuck Taylors were known as artists’ shoes outside basketball courts -- Converse didn’t pay …

Themba Jay: stories make the world go round

Authenticity is a huge building block in forming your narrative. So firstly, make sure to prioritise this one rule: whatever you do... just tell the world the truth! My name is Themba. Hope (when directly translated). Mthizman, as my father would proudly say. James -- the middle name from which the ubiquitous and well-known Jay …

Law SUITS

Nosibusiso Dulani sent a text telling me about a series she'd stumbled upon and was enjoying. "There is this American series you need to watch. The way they speak and behave, they reminded me of you; you’re going to love it", her message went. I know many things about my dear friend, but that she …