#ThembaJayWriting decoded

Writing copy is the art, the science of being able to discern what word should go where and how just three words can carry a company’s slogan in the form of a tagline; think Nike—Just Do It!; Apple—ThinkDifferent; FNB—How Can We Help You?; Redefined Properties—We’re Not Landlords. We’re People. The ability comes from constant writing …

Looking inward in order to impact the world

The sky, as the clock stood at 12:20 AM, central African time, was somewhat navy. Beautifully dark. Crystal. And I should tell you that it had been so from the morning – without a trace of clouds. The feel of the wind was just a mixture of warm and cool. Warm enough to wear short-sleeved …

Sitting in silence

"To make the right choices in life, you have to get in touch with your soul. To do this, you need to experience solitude, which most people are afraid of, because in the silence you hear the truth and know the solutions." So said one Deepak Chopra. And I can attest. I have been going …

When writing, you cannot hide yourself

What a lot of people do not appreciate enough is this: Writing reveals even things you don't want to share. That's because writing spills out your guts to the world in ways you might not fathom. It exposes you. Writing down your thoughts is a dynamic activity. So, this means the writing on your Facebook …

De-cluttering and starting anew

Efficiency steps in the moment you get rid of clutter and achieve total simplicity. Things presented simply attract attention and stand out because of our inclination to complicate the life out of things. The big lie that has come to be worshipped (albeit privately): Complicated and intricate translates into impressive. It's precisely the reason we …

It’s a perfect evening (or, is it?)

Just a few minutes go, I left the house to go gaze at the sky. Okay, okay. I'll be honest: I went out to take a pee. And I felt the breeze on my skin as it permeated and occupied space. Absolutely peaceful. After I was done relieving myself, I promptly decided to take a …

“Sizokhulekelana ke Bhut’ Omdala”

Those beautiful and humble words, etched in the title above, were uttered to me by a humbly talented artist who absentmindedly drew the smiling man, Camewell, you see before you. A few months ago, I set off to clear my head, find a bit of joy, attempt to rid myself of negativity and unhappiness that …

My Reinvent Yourself story

Once upon a time, I wasn't always the eloquent writer and public speaking guy. At some point, I was a breathtaking dribbling wizard on the football field. Coming to think of it, that was my claim to fifteen minutes of fame ekasi. In high school, that's what gave me a bit of some useless cool; …

Jamie and Charmaine: sheer hardship and love

"If it had been precisely a year ago, I probably would've missed her striking presence. In fact, I think I would've childishly whizzed past her, labeled her boring and thought of someone else insignificant and then moved my roving eye elsewhere. Someplace light in complexion." He, a dear friend of mine, honestly spit those words …

Please keep at it, persist

Your gigantic / global dreams are valid! And because they are so big, they won't come together in three years, or five years, perhaps. This is a legacy. Something much bigger than you. I am saying this -- all the while risking sounding quasi / annoyingly motivational -- because I truly admire how you have …